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Bye Plastic, Hello Clean: Scrub Smarter with Solid Dish Soap

Gentle on your hands, tough on grease, and kind to the planet, our solid dish soap is made with plant-powered, natural ingredients you can feel great about.

5 Easy Kitchen Swaps for a Healthier Home

These swaps are easy to make, and you’ll feel better knowing you’re taking steps to protect your health and the planet. 

Materials Matter: Why You Should Switch Your Plastic Sponge for a Luffa

We’re sharing all things luffa—what it is, how it’s made, and what makes it the best natural material for sponges. 

Why You Shouldn’t Kill 99.9% Of Bacteria

Ever wonder whether it's healthy or harmful to remove all bacteria from your home? In this blog, we’re taking a closer look at microbes and making a case for good bacteria, why you shouldn't go on a germ-killing spree, and the best ways to cultivate a healthy home environment. 

How to Compost to Reduce Food Waste & Fight Climate Injustice

Curious about composting? Tap to learn the best composting tips, how to compost, and the food-waste-fighting benefits of getting your hands soil-y. 

Is Plastic-Free Cleaning Possible? Breaking Down the Problem of Cleaning with Plastic

Why does plastic plague supermarket cleaning aisles? Can we keep things clean without plastic? Let’s explore the role of plastic in the cleaning industry, how it contributes to pollution, and ultimately how it affects our health.

Materials Matter: Why You Should Choose a Bamboo Scrub Brush

We’re sharing all things bamboo: what it is, how it’s made, and what makes it the best natural material for plant-based dish brushes.

Materials Matter: Why Wood Pulp Sponges Are Better for You and the Environment

We’re sharing all things wood pulp—what it is, how it’s made, and what makes it the best natural material for plant-based sponges. 

3 Ways to Detox Your Home for a Healthier You

Why detoxing your home is the best thing you can do for your health and 3 simple ways to go about it.

Simple Things You Can Do for the Environment

We’re sharing simple ways to help the environment from a place of playful curiosity and appreciation, using our values as inspiration. 

Why Downsizing and Decluttering Is Good for You and the Planet

Are smaller living spaces better for you and the planet? In this blog, we’re exploring the question along with the benefits of downsizing, decluttering, and consuming less.

New Partnership PSA: The Container Store x Sqwishful

Just in! You can now shop your favorite plant-based and plastic-free sponges and brushes at The Container Store.

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Sqwishful | Zero Waste Kitchen and Home Accessories, Clean and Leave the World Cleaner
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Plastic is everywhere. Call us Sqwishful, but we’re here to change that. Our mission is to make the world cleaner, healthier, and happier with plant-powered cleaning products that clean and leave the world cleaner.

Need help? Contact us.

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